Babar Azam, one of Pakistan’s most celebrated cricketers, has become a valuable asset for various brands over the years. From TV commercials to promotional campaigns, the former Pakistan captain has been the face of multiple endorsements. Now, he’s back with another viral moment that has fans talking.
On February 6, Babar Azam took to his official X (formerly Twitter) handle, claiming that he had lost his phone along with all his contacts. The post instantly sparked widespread speculation. While many believed it was a cleverly crafted marketing stunt, some fans took his words at face value. However, Babar continued with his usual activities and even attended a grand event at Gaddafi Stadium the very next day, keeping everyone guessing.
The Truth Behind Babar Azam’s ‘Lost’ Phone
The mystery surrounding Babar’s missing phone was finally unraveled during the opening match of the tri-series against New Zealand. It turned out to be an advertisement for Ufone 4G, featuring Babar in a fun and engaging campaign. The ad showcased him searching for his phone with the help of fans from diverse backgrounds before ultimately discovering it. The commercial concluded with Babar highlighting the phone’s impressive features, particularly its massive data capacity.
Interestingly, this campaign bears a striking resemblance to Virat Kohli’s marketing strategy for Vivo in February 2023. The Indian cricket star had similarly teased fans with a cryptic post before revealing his association with the brand.
What’s Next for Babar Azam?
Babar Azam will return to action on Wednesday, February 12, when Pakistan faces South Africa at the National Stadium in Karachi. After a disappointing performance in the opening game of the series as an opener, all eyes will be on the Pakistan star. With the Champions Trophy approaching, fans are eager to see him regain his best form and lead the team with his trademark class and consistency.
